Winnow compared to AddSearch
AddSearch presents itself as a full search and conversational content-discovery platform. Its public site emphasizes keyword search, AI answers, AI conversations, faceted and scoped search, ranking controls, advanced analytics, implementation support, and a broader enterprise-ready surface area. Winnow is smaller in scope: crawl your public site, search pages and PDFs, see what visitors look for, optionally add AI answers, and keep pricing tied to usage.
Good fit
Choose Winnow if you want a smaller product, faster self-serve start, and public pricing that stays understandable. It is the better choice when the job is "add good search to this site" rather than "buy a broader search-and-AI platform with guided rollout."
Tradeoffs
AddSearch may fit better if you want a higher-touch commercial process, richer ranking and merchandising controls, stronger analytics depth, or a more expansive AI story. Its public materials emphasize faceted and scoped search, personalization, automated synonyms, smart recommendations, source governance, answer logs, and implementation support. That is a larger promise than Winnow makes.
Main differences
AddSearch is trying to be a full discovery platform. Its AI Answers and AI Conversations sit alongside traditional search, and its public copy leans into advanced customization, enterprise readiness, and guided implementation. Winnow is more opinionated. It assumes a public content-heavy website, starts from crawling, keeps the product surface smaller, and uses features like search lenses to solve practical site-search problems without expanding into a full discovery suite.
That smaller surface area is a real tradeoff. If your team wants personalized results, stronger recommendation features, or a more elaborate AI layer from day one, AddSearch has the broader product story. If you want a quieter product that does not ask you to buy into a large platform, Winnow is easier to understand and easier to try.
Pricing and packaging
AddSearch's public pricing is now mostly demo-led and custom, with a 14-day free trial. It publicly leads with custom pricing for its combined "Experience" product and describes implementation timelines in weeks rather than minutes. Winnow publishes utility pricing openly, with current unit prices loaded from its pricing configuration.
That difference matters. AddSearch is better suited to teams that are comfortable talking to sales and shaping a rollout. Winnow is better suited to teams that want to evaluate cost and fit immediately.
- Minimum charge €0.50 minimum per month
- Indexed pages €5.00 per 1,000 pages per month
- Indexed PDFs €5.00 per 1,000 PDFs per month
- Crawling pages €1.00 per 1,000 pages
- Crawling PDFs €2.00 per 1,000 PDFs
- Searches €1.00 per 1,000 searches
- AI answers €30.00 per 1,000 AI answers
Bottom line
Choose Winnow when you want a leaner hosted site-search product with public pricing and a smaller decision surface. Choose AddSearch when you want a more guided, enterprise-leaning search platform with broader AI, analytics, ranking, and implementation support.
Winnow Search is a focused offering done carefully: crawl the site, index the useful content, show what people need, and keep spending understandable.
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